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Social Media Strategy

Not sure where to begin when it comes to improving your social media marketing efforts? The social media audit and strategy service is the great first step toward understanding your next steps.

First, we will have a Discovery Call to chat about your business. We will discuss why you started your business, what your goals are, who your target market is, and how you typically find your audience.

We will go through your selected social media channels, including Facebook, LinkedIn, Instagram and Pinterest, and review what’s working, what’s not and what can be improved on. We will review your bios, headlines, graphics and content.  You will have an overview of what is working and what can be updated.

Do-It-Yourself Social Media Strategy

If you are someone that just wants to know what to do, then go take care of it themselves, the DIY plan is for you!

The strategy will be your action plan. It will discuss exact changes that can be made to optimize your bio pages, including wording, areas to update, and graphics to include. You will also receive tips on types of content to include on your social media platforms, as well as relevant hashtags and places to find stock photos to use with your content.

30 minute discovery meeting to learn about your business, goals and audience
Report detailing how to optimize 2 Platforms (choice of Facebook, Instagram, LinkedIn or Pinterest)
Biography or About Page information – Graphics for Covers and Profile Avatar
Tips on types of posts and content to include when posting
Introductory list of hashtags and keywords to use
List of websites to find free stock photos
Up to 30 minute follow-up calls/emails to review information or ask additional questions
$150 DIY Strategy

Includes 2 platforms – choice of Facebook, Instagram, LinkedIn or Pinterest
$50 for each additional platform

Choose # of Platforms
Done-For-You Social Media Strategy

If you can’t fathom the thought of learning one more thing, then the Done-For-You Strategy is perfect for you.  I will write the new bios for each platform to demonstrate a clear, consistent message across channels. I will also create updated graphics for all of your platform covers and headers with consistent branding for your message. Finally, you will receive tips on types of content to include on your social media platforms, as well as relevant hashtags and keywords to use with your posts, and places to find stock photos to use with your content.

30 minute discovery meeting to learn about your business, goals and audience
Updated bios will be written to optimize 2 Platforms (choice of Facebook, Instagram, LinkedIn or Pinterest)
Cover images, headers and profile graphics will be created with consistent branding across chosen platforms
Extensive list of types of posts and content to include when posting
Social posting calendar for 1 month of potential content
List of hashtags and keywords to use for optimal engagement
List of websites to find free stock photos
Up to 1 hour follow-up calls/emails to review information or ask additional questions
$250 Done-For-You Strategy

Includes 2 platforms – choice of Facebook, Instagram, LinkedIn or Pinterest
$75 for each additional platform

Choose # of Platforms:
Not sure which is the right one for you?
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